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“Innovation distinguishes between a leader and a follower.” – Steve Jobs Are you looking to take your dental implant digital marketing to the next level? In a digital world where competition is fierce, staying ahead is crucial. To attract and convert more patients for your dental clinic, you need to embrace innovative approaches. In this […]
- Website Design
In today’s digital age, having a strong online presence is essential for manufacturing companies. But is your website designed to captivate and engage your target audience? With constantly evolving web design trends, it’s crucial to stay ahead of the game and ensure your manufacturing website reflects the latest industry standards. In this article, we will […]
- Website Design
Are you a restaurant owner looking to attract more customers and showcase your delicious cuisine online? In today’s digital age, having a well-designed website is essential for success. A visually appealing and user-friendly website can significantly impact the perception of your restaurant and drive more traffic to your door. In this article, we will explore […]
- Digital Marketing Insights
Did you know that 90% of consumers research restaurants online before deciding where to eat? In today’s digital age, having a strong online presence is essential for restaurants to attract customers and drive sales. If you want to stay ahead in the competitive restaurant industry, it’s time to implement a powerful digital marketing strategy. In […]
- Website Design
Are you a contract manufacturer looking to enhance your online presence and attract more clients? The key lies in your website design. But what truly makes a contract manufacturer’s website stand out from the competition? How can you ensure that your website engages potential clients and drives conversions? In this article, we will share five […]
- Website Design
Welcome to the world of restaurant web page design, where your restaurant’s online presence can make all the difference. As the digital landscape continues to evolve, having an attractive and user-friendly website is crucial for attracting more customers and standing out from the competition. As Steve Jobs once said, “Design is not just what it […]
- Web Development Insights
- Website Design
With the ever-increasing importance of an online presence for businesses, it’s crucial for restaurants to have a well-designed website that engages visitors and drives conversions. In this article, we will explore seven effective web design strategies specifically tailored for restaurants in 2024. These strategies will help you enhance your restaurant’s online presence, attract more customers, […]
- Web Development Insights
Welcome to our in-depth guide on manufacturing website strategies! If you’re in the manufacturing industry and looking to revamp your website, you’ve come to the right place. In this article, we will explore nine effective strategies that will inspire your next redesign and help you elevate your online presence. When it comes to manufacturing web […]
- Web Development Insights
- Web Development Insights
- Website Design
In today’s digital era, a strong online presence is fundamental to your business’s success. To ensure that your website operates efficiently with enhanced performance, you need reliable web hosting solutions specific to your Houston-based business. Local web hosting in Houston offers a plethora of benefits compared to generic web hosting options that can give your […]
- Website Design
In 2024, effective website design and search engine optimization (SEO) are essential for pest control businesses to thrive in the competitive online market. To attract more clients and maximize your online presence, it’s crucial to implement professional pest control website design strategies that are affordable, effective, and user-friendly. A custom pest control website can set […]
- Website Design
If you’re in the healthcare industry, having a strong online presence is vital for your business’s success. Your website serves as a first impression for potential patients, and it needs to make a positive impact. That’s where healthcare web design comes in. By implementing the best healthcare web design practices, you can create a website […]
- Website Design
In 2024, the restaurant industry is poised for a revolution in marketing strategies and website design. By embracing emerging trends, you can create a competitive edge, attract adventurous diners, and align with the preferences of younger generations like Millennials and Gen Z. Incorporating popular trends into your marketing strategies allows you to leverage your popularity […]
- Website Design
As a landscaping business owner, you understand the importance of having a strong online presence. A great landscaping website can attract potential customers, showcase your design skills, and build trust with your audience. However, with so many websites out there, it can be challenging to stand out. In this article, we will explore the key […]
- Web Development Insights
The digital presence of your nonprofit organization revolves around your website, making it a vital cornerstone. As the gateway to your organization, your website holds immense power to create a lasting first impression that can positively impact donor retention, volunteer recruitment, and the expansion of your outreach efforts. Website Design Best Practices That You […]
- Website Design
Is your automotive website design maximizing revenue for your company and providing the greatest possible shopping experience to your customers? The automotive industry has been pushed towards the digital age due to major shifts in consumer behavior over the past decade. Nowadays, almost 90% of customers conduct thorough research online before making a vehicle […]
- PPC
Running an auto repair shop can be a rewarding business, but it’s not without its challenges. One of the biggest challenges is attracting new customers. When people experience car trouble, they typically start looking for a local expert who can diagnose and fix the problem quickly and affordably. However, with so many options out […]
- Website Design
Are you prepared to expand and scale your consulting firm? Maybe you have a decent flow of clients and a solid reputation in your field. You feel as though you are about to reach a brick wall at some point in your business. After all, there are only so many hours in the day, you […]
- Digital Marketing Insights
Finding it difficult to draw in new patients for your dental practice? If your answer is an affirmative yes, it is time for you to invest in a conversion-focused website for your dental practice and upgrade your overall online presence. A fantastic online presence of your dental practice is essential in today’s fiercely competitive dental […]
- Website Design
Do you intend to revamp the existing website of your nonprofit organization? Or perhaps you’re interested in designing a brand-new website? If so, you are in the right place. Your non-profit website serves as an important cornerstone for all of your digital marketing and fundraising initiatives. An effective approach to spreading the word about your […]
- Website Design
Did you know that 94% of the time when someone visits your Oil and Gas company’s website, their initial impression is associated with your website design? Moreover, 75% of visitors determine the reliability of your company’s website based on its overall layout. These figures emphasize the importance of having an effective oil and gas company […]
- Website Design
As a metal welding company, your website is one of the most crucial tools in your arsenal to attract new clients and customers. As the first point of contact between your business and clients, your website has the power to generate leads while also quickly establishing credibility and confidence among potential customers and clients. Research […]
- Website Design
Do you wish to attract your website visitors and convince them to become your customers? Well… having website traffic without conversions implies you have a website that is content-based and essentially functions as a digital brochure that does nothing for your construction company. To drive sales and revenue, it’s important to realize that your […]
- Website Design
According to a survey by Grand View Research, Inc., the size of the contract cleaning services market is anticipated to reach $468.2 billion by 2027, exhibiting a CAGR of 6.1% from 2020 to 2027. The cleaning industry’s consistent yearly growth demonstrates how fiercely competitive this sector of the economy is. Success in this sector, […]
- Website Design
Presently, approximately 29% of businesses do not have a website. Unfortunately, this means that these companies are passing on significant earnings opportunities. As websites is one of the initial points of contact that clients have with a business, these businesses are only capturing approximately 7% of their market share. We sincerely hope that your […]
- Web Development Insights
Did you know that 94% of first impressions of a construction company are based on its website? The core of your construction company’s online presence is its website. Naturally, when potential customers want to learn more about your construction company and the services it provides, they start by visiting your website. Visitors will evaluate […]
- Web Development Insights
As you’ve decided to build a website and have settled on WordPress as the best software to use for it. You must choose where your site will be hosted before you can even begin to think about what your content will be, how your website will look, or when you’ll be ready to launch […]
- Digital Marketing Insights
Are you an Orthodontist that is currently having trouble generating a steady stream of patient inquiries for your local orthodontic practice? Growing your local orthodontic practice entails spreading the word about your business throughout your community. The most crucial element, in this case, is orthodontic digital marketing, which you may find challenging if you […]
- Digital Marketing Insights
You’ve just invested a lot of time, effort, and financial resources in creating a fantastic website for your local junk removal company; you should now be able to relax and watch the leads and revenue flow in, right? Well, not quite. You’re just getting started! Although creating your business website is the initial stage, […]
- SEO Insights
What is SEO, and what relevance does it have to a local dental clinic? A dental practice commonly has little to no time for marketing. Emphasis is typically given to managing daily operations, scheduling, and providing patient care. This makes sense given that providing patients care is the driving force behind a dental practice. […]
- Digital Marketing Insights
- Digital Marketing Insights
In the technology era, digital marketing is essential to reaching and engaging consumers. Consumers want to interact with and connect with their favorite brands online, through email marketing, search pages and social media. Without a presence on digital platforms, brands and companies lose potential customers (or clients) and revenue. This is why it’s extremely important […]
- MISSION:MORE
As part of our MISSION:MORE nonprofit division, Hyperlinks Media strives to provide 501(c)(3) organizations with resources and discounted services and connect them with corporations that do the same. Of these resources is the Google Ad Grant, a $10,000 / month in-kind donation used for Google advertising. Recently, we obtained the Google Ad Grant for Kingdom Minded People, a […]
- Website Design
The beginning of a decade signifies change. As 2020 begins, it’s time to start making predictions about the future of digital marketing. The digital world is constantly growing, full of continuous change and radical trends, especially in regards to website design. As far as design goes, we’ve seen it all. From sidebar navigation to flat […]
- MISSION:MORE
The MISSION:MORE! program provides eligible nonprofits with marketing resources at free or reduced fees. One of these resources is the Google Ad Grant, a $10,000 / month in-kind donation used for Google advertising. Recently, Hyperlinks Media obtained the Google Ad Grant for Houston-based nonprofit, The WorkFaith Connection. The WorkFaith Connection The WorkFaith Connection is a Christ-centered nonprofit […]
- Digital Marketing Insights
Long gone are the days that marketers were unable to narrowly target individual business locations, convention centers, buildings and storefronts, and audiences that weren’t directly interested in their services and products. With geofencing, companies and brands can market to individuals in precise locations and target mobile users. This provides marketers with more reach, focus and […]
- Web Development Insights
In a digital and data driven world, it’s crucial that all websites are in compliance with the ADA. Websites that are not designed for and accessible to everyone, could result in the loss of money from future lawsuits. Website Accessibility for Disabled Users Many do not realize that while the American Disabilities Act (ADA), requires […]
- MISSION:MORE
As part of our newest division, MISSION: MORE!, Hyperlinks Media helps eligible 501(c)(3) nonprofits secure and maintain the Google Ad Grant, an in-kind grant of $10,000/mo for PPC advertising. Recently, we obtained the Google Ad Grant for an incredibly deserving nonprofit, The Arc of Katy. The Arc of Katy The Arc of Katy is a nonprofit organization […]
- MISSION:MORE
At Hyperlinks Media, we are dedicated to giving back to the community and leveraging our creativity to support society in a meaningful way. This is the sole reason for our nonprofit division, MISSION: MORE! Created just one month ago, the MISSION: MORE! program gives our nonprofit families access to an abundance of digital marketing resources […]
- Digital Marketing Insights
With the digital world constantly changing and expanding, companies are focusing on integrating long-tail keywords into their content. Why? The answer is simple, long-tail keywords increase SEO traffic which increases rank. By using this technique, searches are specific and narrow and content becomes more relevant to long-tail keyword searches. The first step to any SEO […]
- Around the Office
Charles Mazzini, CEO of digital marketing agency Hyperlinks Media, was recently nominated for and accepted into the Forbes Agency Council. The Forbes Councils is an invitation-only organization for successful executives and entrepreneurs. Selected carefully and thoughtfully, Charles Mazzini is highly deserving of the invitation. Forbes Agency Council Forbes was searching for a solution that would reinvent the trading-business-cards […]
- Digital Marketing Insights
Are you a Nonprofit wanting to increase awareness and attract volunteers, but don’t have the budget for advertising? Google offers an array of advertising solutions to many business types, but nothing quite compares to the Google Ad Grants they offer for qualifying Nonprofit Organizations. The Google Ad Grant is an in-kind donation of $10,000/month for […]
- SEO Insights
Every business encounters bad reviews at some point in time. While they may seem detrimental initially, you can use these reviews for good by implementing the following response tactics. Tip #1: Don’t Delete Them Typically, reputable review platforms don’t give you the option to delete reviews, yet there are a few review platforms that do. You […]
- SEO Insights
Google pre-announced Saturday that they will release Google June 2019 core algorithm update and that “these core updates impact how search results are ranked and listed in the Google search results.” Below is a screenshot of their announcement tweet: Tweets by searchliaison They have also confirmed that the update has started rolling out today. Their […]
- Digital Marketing Insights
The internet provides a unique and fantastic opportunity to grow your business and reach potential customers. It is a big part of the daily lives of many. Harnessing the full potential of digital marketing can completely change the future of your business and open a host of new opportunities. Digital marketing is, simply put, the […]
- Email Marketing
The digital landscape of business has drastically transformed marketing over the past decade, but email marketing has continued to hold its ground in producing a high return on investment (ROI). In fact, it’s reported that there is a $40.56 ROI for every dollar spent on email marketing. (Customer Think, 2018). So, what are you waiting […]
- PPC
You visited one page on the internet one time and all of a sudden, you’re seeing ads for it on every other website you visit. Sometimes these ads are for the exact product or service you were looking at, and that exact ad is plastered on multiple websites you visit. These ads are actually a […]
- MISSION:MORE
Many people question the importance of content in successful Search Engine Optimization (SEO) efforts. The marketing culture has certainly evolved since the days of simple newspaper ads or radio segments, and to this day it is an ever-changing vessel. The one thing that has and will remain constant in marketing is the need for one […]
- Around the Office
A killer email marketing campaign. You open your email inbox to be met with a flood of pitches and campaigns. So what causes you to click on one? Furthermore, what causes you to actually read an email newsletter? There’s a special sauce to these distinguished emails that makes them stand out among the sea of worthless newsletters. […]
- Awards
On May 9th, 2018 Hyperlinks Media was awarded the Better Business Bureau (BBB) Award for Excellence for the fifth year in a row. Being presented with such an award couldn’t be any more of an honor for us. We understand that the success of our business is not solely attributed to the amazing work ethic […]
- Around the Office
Last week, I had the distinct pleasure of attending the ONWARD Summit in New York City, hosted by our partner, Yext. We gathered among peers at the Conrad New York hotel and networked on the floor of the New York Stock Exchange, and I walked away with an enlightenment — an awakening of sorts — […]
- Digital Marketing Insights
Why These Guys Get Astounding Open Rates and You Don’t. You open your email inbox to be met with a flood of pitches and campaigns. So what causes you to click on one? Furthermore, what causes you to actually read an email newsletter? There’s a special sauce to these distinguished emails that make them stand out among […]
- Website Design
- Web Development Insights
A secure socket layer (SSL) certificate is a form of security for sites that collect private information for new leads and existing customers. It allows for a secure connection between the company’s server and the consumer’s device. An easy way to spot a secure site is if its URL begins with https, instead of http, […]
- Website Design
As graphic designers and generally visual human beings, we draw our inspiration from everywhere. We find it amid our surroundings, during our morning commute rocking out to Taylor Swift Led Zeppelin, and we find it from the people with whom we interact. However, one of the greatest tools in our design arsenal is the Internet–more specifically, design […]
- SEO Insights
News flash: It’s not enough to have an incredible website if no one can find it. You could have it all–stunning design, perfect coding, great branding, excellent content–but without digital marketing and SEO strategies, you have nothing. It would be like putting a beautiful billboard on an abandoned stretch of highway that sees no vehicles. Everyone […]
- Around the Office
Here at Hyperlinks Media, we pride ourselves on being innovators. Game-changers. Movers and shakers. So, when our clients came to CEO Charles Mazzini looking for a simpler way to track and view their leads, we sprung into action. We’re on a mission to help our clients see exactly how they reap the benefits of their […]
- Digital Marketing Insights
It’s no secret that closing a sale can be difficult for e-commerce websites, and retaining customers who have idled away from the site can be a frustrating experience. By setting up a few automatic emails to be sent to customers who don’t complete a sale, you can capture the potential for a massive increase in […]
- Digital Marketing Insights
Unfortunately far too many businesses fall prey to SEO companies that claim to be performing Search Engine Optimization (SEO) on their website, only to discover that the company never obtained FTP access. Without this access, SEO simply cannot be performed, and too many businesses are being deceived into paying for nothing. FTP stands for File […]
- SEO Insights
In the world of internet marketing, the meta description has long been discussed as one of the basic elements of a website’s SEO. While its significance may have grown or waned throughout the year, it is an indispensable tool for driving traffic to a website, and one of the easiest for even the most casual […]
- Website Design
When navigating the jargon surrounding SEO, marketing, and even IT work, it’s hard to miss how many acronyms pervade the dialogue. If you’re out of the loop when it comes to SEO-related acronyms, you may find yourself falling behind or completely lost. To get yourself up to speed or just as a cheat sheet for […]
- Website Design
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