Generator Supercenter Franchise Case Study Generator Company Enhances Their
Digital Marketing In North America

Generator Supercenter™
Franchise Overview

Generator Supercenter™ is a nationally recognized brand and the #1 Generac dealer in North America. Distributing, financing and maintaining Generac generators, which represent 80% of the market share, Generator Supercenter™ has a dominant presence in the home generator industry. Although a credible figure in their industry, Generator Supercenter™ was searching for a marketing strategy that would raise awareness, traffic and conversions. Hyperlinks Media worked closely with executives to increase results for the GSC Franchise.

Challenge

Generator Supercenter™ faced challenges including limited brand awareness, minimal web traffic, low lead counts, and few website conversions, which hindered their potential market impact and franchise growth.

Targeted Results

Generator Supercenter™ experienced a transformative increase in online engagement, achieving a 157% rise in valuable clicks, 164% growth in reach, a substantial 245% boost in conversions, and a 143% surge in overall traffic.

Our Approach

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Propel Your Local Business To New Highs

Neligan Construction had previously tried PPC with no success. Spending without properly tracking conversions, paying too much for clicks – these were just a few issues. However, they knew paid media could be successful to acquire new clients, increase website conversions and improve revenue while maintaining a specific ROAS. So they sought out help to achieve these goals.

Propel Your Franchise to
Digital Success

At Hyperlinks Media, our expertise lies in revolutionizing businesses like Generator Supercenter™ through bespoke digital marketing strategies. We excel in crafting tailored paid search campaigns, executing precision-targeted advertising, and fostering robust audience engagement to significantly enhance your brand’s digital footprint.

Our team is adept at analyzing market trends and consumer behavior, ensuring that every strategy we implement is not only aligned with your brand’s goals but also dynamically adapts to the ever-evolving digital landscape. Reach out to us to create a comprehensive digital marketing plan that propels your brand towards substantial growth and a commanding online presence. Let us be the catalyst for your brand’s success story.

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