SOUTHWEST CAR CARE CENTER

CLIENT/OVERVIEW

SOUTHWEST CAR CARE CENTER
Old Fashioned Service with Modern Technologies

Family owned and operated for over 27 years, Southwest Car Care Center is located in Katy, Texas. Quality auto service and exceptional customer experience quickly made them a leader in the auto service and repair industry. Unfortunately, their old fashioned service was not enough for modern marketing techniques. In need of digital solutions, Southwest Car Care Center turned to Hyperlinks Media for an online advertising strategy that would spread awareness, improve organic traffic and establish an online presence as a trusted, quality auto repair shop servicing the Katy, Texas area.

PROBLEM/AREAS

• Limited Awareness of Auto Services Provided
• Minimal Organic Traffic
• Low Form Submissions and Quality Leads
• Limited Presence on Local Search Channels

OUR STRATEGY

To deliver rapid growth, we developed an entirely new SEO campaign utilizing local SEO to increase organic traffic. We geo-targeted consumers by specific locations and their need for auto repair services. Our online advertising campaign included a content marketing strategy that would provide users with expert, authoritative and trustworthy (E.A.T) optimized content. The E.A.T-centric approach to content marketing combined with our online digital marketing campaign resulted in an increase in awareness, conversions and organic rankings.